Following on from our SEO guide we’ll soon be posting a guide on brand building to help demystify the branding process. By completing our brand guidelines document and doing some background research into the prospective brandspace of your business will be well on the way to building a strong focussed brand.
You can then hand on this info to your designer or design agency to help give them direction when designing your graphical brand identity; or if budget is really tight have a go at creating your own graphical brand (once the business is a little more established you can always get your identity ‘reframed’ by a design agency – that is get them to update your already established identity to better reflect your business offering and brand guidelines).
Tags: branding