Brand Logo Design for Intelligent Cable Diagnostics

By mslightam, 20 March, 2014

Intelligent Cable Diagnostics Brand Logo DesignIntelligent Cable Diagnostics provide diagnostic software for the global rail industry. Used by many of the major private and national rail companies, this automatically monitors the integrity of the networks cabling used for signalling and communications.

Their logo was based upon an abstract cross section of the cable they monitor and the coloured status codes which their software provides as a visual representation of their current status. It is versatile as it can be used with left, centre and right alignment against both white and charcoal grey.

About the Author

Matt Slightam, Creative Director at Krome Design, has over 15 years’ experience in branding, graphic design and the web design industry. His ethos is for clean, simple and concise GUI design, always with an eye towards ease of use. He has a passion for brand building and a love for illustration, as with most of the Krome Design team he also believes firmly in the importance of a nice cup of tea and a slice of cake.